The Starfish and The Spider by Ori Brafman and Rod Beckstorm
A friend recommended me the book 2 months ago. I went to Borders only to be told it will only come out in end Oct. It is a long wait but probably worth it. I havent read it yet but heck, the book has praises from Pierre Omidyar, Nicholas J. Nicholas, Paul Saffo among others.
Just got it and going to find sometime to enjoy the book ;-)