November 13th, 2008
When someone ask you how much it cost to license your technology, the last thing you want to say is “depend how much you value our technology”.
1. You don’t know how much your own technology is worth.
2. You going to charge different people different licensing fee.
Most important of all, you sound like a hawker in some third world country bargaining, not a professional negotiating licensing for a major research lab.
And if you say “If there is no value to you, then don’t license”, I will walk away.
ps: Yes, I walked from the deal. It is just too silly.